No Drama

The Music for My Switzerland’s New Hit Campaign.

May 2021

A traditional Swiss Jodel

The new campaign by My Switzerland featuring Roger Federer and Robert De Niro selects one of our most iconic traditional Swiss Jodel tracks. The piece, composed and performed by the Swiss folk band AMBÄCK, is a typical “Ländler” that originates in the region of “Zentral Schwiiz”. A beautiful adaptation mastered at Hastings Studio in Zürich.

No Drama

About the Band AMBÄCK

The starting point of this trio ensemble is the deep connection of the musicians Flückiger, Gabriel and Huber with the traditional music history of central Switzerland. The secluded “Muotathal” is one of the most interesting music regions in Switzerland. In 1900, inventive instrumentalists had developed their very own music here. Including a bulky, rustic dance music with violin, Swiss orchestra and double bass. Exactly in this line-up also plays the outstanding trio AMBÄCK which keeps playing a key role in the great hype surrounding New Swiss Folk Music in these recent years.

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